How Superheroes Can Save Billions
When the Avengers team up to save the world, they don’t exactly tread lightly. Iron Man, Captain America, Black Widow, Hawkeye, and the rest of the S.H.I.E.L.D. super-team are constantly facing the threat of global annihilation, all while risking life and limb. But when the bone-crunching fights are over, and the dust settles, who pays […]
Crowdfunding a Better Future: Companies Partner to Bring Homeownership to Hundreds in El Salvador
Are you looking to use your real estate career as a platform for your philanthropic vision? Perhaps your team is looking for a meaningful way to give back. This was exactly the idea behind a recent Better Homes and Gardens campaign to crowdfund an 80-home El Salvadorian community. By partnering with the non-profit New Story, […]
Women in real estate: ‘Climbing out of the pink-collar ghetto’
SAN FRANCISCO — Women represent around 60 percent of the workforce in real estate, yet they sparsely populate the industry’s upper management, from boards to brokerages to associations such as the National Association of Realtors. Leslie Ebersole, a team leader and broker associate with Baird & Warner in Chicago and moderator of Facebook group Raise the […]
Which metros have the biggest (and smallest) homes?
While some people are jumping on the tiny house train, others are in search of a bit more space, according to Trulia. Depending on the metro, homebuyers looking for more room to roam may find the process more challenging than others. And as Trulia found out last year, 43 percent of homebuyers in the U.S. […]
NAR: Should real estate be reorganized?
SAN FRANCISCO — With nearly 1,300 Realtor associations and more than 700 MLSs, much of the U.S. real estate industry is organized under the National Association of Realtors umbrella. Is it time to rethink the model? Panelists debated that question at the “NAR: Should Real Estate be Reorganized?” session at Inman Connect last Thursday. What’s […]
How computer vision is changing the real estate experience
SAN FRANCISCO — Have you ever felt your eyes begin to cross after hours of sifting through listings on the MLS? Trust me — your clients have, too. In a time where both consumers and real estate agents have so much information at their fingertips, it can be overwhelming. We begin to have trouble recalling […]
Facebook and Google share tips for agents
SAN FRANCISCO — Google and Facebook are among the leading marketing channels in real estate, perhaps rivaled only by listing portals in popularity. Here are three pointers for agents that Google and Facebook representatives and a real estate marketing expert shared on stage last week at Inman Connect San Francisco. 1. Use Facebook’s ‘Custom Audience’ Facebook’s Custom Audience feature lets advertisers — including real […]
What do Facebook Messenger bots mean for real estate?
Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. You know more about “bots” than you think. If you’re like me, you probably didn’t know that we’ll all be working with them a lot more in the coming months. Bots could very well fundamentally change […]
Jenelle Isaacson talks punk rock and real estate, and where they connect
SAN FRANCISCO — Jenelle Isaacson traded in her punk rock van-living-lifestyle for a career in real estate. But she didn’t let go of the punk rock ethos. “The beauty of punk rock music is you don’t have to have much skill,” she said. “You just need something to say and the courage to get up […]
‘Jab, Jab, Jab, Right Hook’: Watch Gary Vaynerchuk at ICSF 2016
One of the highlights of last week’s Inman Connect San Francisco conference was undeniably Gary Vaynerchuk’s keynote speech on Thursday morning. Here’s what the attention day trader had to say …
