Off with their heads? Why coaches are (un)necessary
SAN FRANCISCO — If William Shakespeare were to have set Hamlet in the world of real estate, it’s a safe bet that the Prince would be contemplating his career: “To be coached, or not to be coached…” At Inman Connect San Francisco, four industry pros debated the merits of coaching, sales training, and the evolving brokerage […]
The boiler-room strategy for real estate success

SAN FRANCISCO — Real estate is tough, but those who are good at sales — which, according to Chris Smith, is the essence of the industry — will be successful. Getting on the phone and learning the intricacies of sales language is what helps to grow businesses, he said. Three keys are tone, enthusiasm and […]
Temporary Permanence: A Millennial Guide to Home Decorating
Whether we’ve decided to go to grad school, have moved to a different country or state for a job, or have simply left our family home for the first thing we could afford, we millennials are usually not living somewhere we expect to stay forever. And while this might sound exciting, the truth is, that […]
Weichert Financial Services Appoints Mark McGoldrick as Senior Vice President and Head of Sales
Weichert Financial Services has announced that Mark McGoldrick has been named Senior Vice President and head of sales, overseeing all sales functions and sales force expansion throughout the organization. “We are extremely proud to welcome Mark to the Weichert Financial Services executive team,” says Fred Watkins, President of Weichert Financial Services. “His proven track record […]
Tallahassee’s First Story Real Estate Company Affiliates with Century 21 LLC
Independent real estate company First Story Real Estate Company announced that it will now operate as CENTURY 21 First Story Real Estate, a real estate brokerage franchise affiliate of Century 21 Real Estate LLC. The company will provide residential real estate services to buyers and sellers throughout Greater Tallahassee. “The CENTURY 21 First Story Real […]
3 Simple Steps to Increase Business from Facebook
Facebook has long been and continues to be the leading social media platform. Over the years we have seen a strong migration of real estate professionals joining the social network in search of a new, never-ending lead source. Unfortunately for most, generating leads from Facebook has been extremely difficult, if not impossible. As a result, […]
Crowdfunding and Real Estate: What You Need to Know
“Crowdfunding” has been a buzzword among investors and entrepreneurs for several years now, often bringing to mind successful startups, movie projects—and even a potato salad—made possible by online donations from people around the world who believe in an idea. In exchange, these investors often receive a token from the project—a shirt, tickets to a premiere, […]
Tips to Attract New Clients through Your Website
It’s no secret that the Internet is a hotbed of real estate. Between Zillow, Trulia, Redfin and the countless other real estate websites, it’s also extremely competitive. Before you write off utilizing a website for increasing your sales, consider this: 80 percent of potential buyers research on the internet before purchasing. With the right strategy, you can […]
The Three Personalities of a Successful Real Estate Agent
Sixty percent of real estate agents get out of the business only two to three years after getting into it. In the most recent Secrets of Top Selling Agents webinar, speaker and nationally certified real estate business coach, Brad Korn, says most agents can avoid becoming one of those statistics by understanding how to turn […]
Trulia: renters more likely to live in tight spaces than homeowners
Determining the amount of bedrooms in a home is one of the first decisions buyers and renters have to make, and in some metros it can be hard to find the perfect fit. To help determine which metros are most likely for homebuyers and renters to bunk up in a room, Trulia released a new […]