HomeASAP Introduces Search Alliance, National Lead Co-op Network for Agents
HomeASAP, the leading provider of Internet marketing solutions for real estate professionals and company behind the Real Estate Agent Directory™ on Facebook, is unveiling Search Alliance™, a first-of-its-kind solution designed to help real estate agents and brokers provide a superior home search experience for consumers, regain market share from the national portals, and lower the […]
Realtor.com Partners with Yelp to Bring Buyers More Neighborhood Information
Realtor.com® recently announced the launch of Yelp local amenity information and realtor.com® neighborhood trend data to help buyers get to know the community surrounding a potential new home. Users can now view grocery stores, coffee shops, restaurants, drug stores, gas stations, and insurance companies directly on the property listing map for all realtor.com® for-sale homes. Map pins include the business’s Yelp […]
Want more business? Know your audience
SAN FRANCISCO — Ilana Golan grew up “living and breathing” fighter jets and started her career as an F-16 flight instructor in the Israeli Air Force. She eventually became the first woman to be commander and in-charge of training and educating all F-16 pilots. But she was in over her head one day when a […]
Beyond the Facebook page: People-powered real estate
SAN FRANCISCO — In 2015, traffic to Facebook’s top publishers dropped a whopping 32 percent — that number was even greater for the platform’s top publishers such as Buzzfeed, Huffington Post and Fox News that experienced drops ranging from 40 percent to 60 percent. No one has been able to pinpoint the exact cause of those […]
HomeASAP Introduces Search Alliance, National Lead Co-op Network for Agents
HomeASAP, the leading provider of Internet marketing solutions for real estate professionals and company behind the Real Estate Agent Directory™ on Facebook, is unveiling Search Alliance™, a first-of-its-kind solution designed to help real estate agents and brokers provide a superior home search experience for consumers, regain market share from the national portals, and lower the […]
What You Need to Know about the Data Security Act of 2015
Businesses are at the mercy of hackers, sniffers, and the criminal element who are after your data. Many states have their own regulatory requirements, and this lacks uniformity and creates issues for those who do business across the United States. So what is next? Will we see uniformity in regulatory compliance for businesses across the […]
Realtor.com Partners with Yelp to Bring Buyers More Neighborhood Information
Realtor.com® recently announced the launch of Yelp local amenity information and realtor.com® neighborhood trend data to help buyers get to know the community surrounding a potential new home. Users can now view grocery stores, coffee shops, restaurants, drug stores, gas stations, and insurance companies directly on the property listing map for all realtor.com® for-sale homes. Map pins include the business’s Yelp […]
Is Rental Beast taming the market?
After working for years in real estate, Ishay Grinberg moved from New York to Boston to pursue an idea. That idea came to fruition in 2009 as Rental Beast. Since then, Grinberg has built his rental listing service to cover all 50 states, with offices planted strategically across the country. Expanding seemed logical, according to Grinberg. […]
Why almost everything we need to know comes from consumer data
Amy Bohutinsky SAN FRANCISCO — “It has been a really great year for all of us,” said Amy Bohutinsky, COO at Zillow Group. It was, after all, about a year ago that Bohutinsky was named COO (she was formerly the chief marketing officer), and she sat down with publisher Brad Inman at Inman Connect San […]
Can longer Google search terms improve the quality of your website traffic?
SAN FRANCISCO — It’s no secret that Google drives an enormous amount of traffic for real estate listings, and figuring out the best way to direct that traffic has become a big moneymaker for some. Paying to increase search engine optimization (SEO) on Google and other search engines is now a commonality, but according to […]
